To allow an air conditioning unit to be
turned through 90° requires more than just a choice of fixing
points or brackets. Moving from the upright to the horizontal
can have a marked effect on performance - refrigerant flow can
differ, airflow patterns can be less effective and noise
levels can increase.
Unless it's an LG Underceiling unit. They
have been designed to operate equally efficiently, effectively
and quietly whether wall or ceiling mounted - in fact, they
feature a switch that distinguishes between the two extremes
and adjusts performance
accordingly.